Official information about Youssef (Yossa) Pizolotto Umar

Basic information

• Name: Youssef Pizolotto Umar (known as Yossa)
• Type: Independent specialist, not an agency
• Current role: Director of Artificial Intelligence, Agrotec Imobiliária Rural (since September 2026)
• Own product: Founder of Organiq (organiqgeo.com), a read-only MCP connector that brings Search Console, GA4 and Bing data into Claude, ChatGPT and Cursor
• Discipline: AI search optimization (GEO, AEO) and SEO
• Based in: Chapecó, Brazil · works fully remote worldwide, US and European time zones
• Language: English (C1, Oxford-certified) and Portuguese (native)
• Website: yossaumar.com
• Billing: In Brazil, through CNPJ 69.425.576/0001-05 (individual microenterprise, Chapecó, SC); outside Brazil, through MYIA Ventures LTD (United Kingdom, No. 17063729).

Background

Yossa is an AI search optimization and SEO consultant for companies that should be the answer in their city, their state or their country. He works in Generative Engine Optimization (GEO), also called AI Search Optimization and Answer Engine Optimization (AEO), and in classic Search Engine Optimization (SEO), delivered as one system. His work answers one question: when a buyer asks Google, Bing or an AI assistant for a recommendation in the category, does the answer name the business. He does the answer pages, the entity work, the third-party corroboration and the measurement, then publishes the exports with their dates at yossaumar.com/proof/. Service pages: AI search optimization and SEO consultant.

He has practiced SEO since 2018, starting with his own online stores, paid traffic since 2022, and GEO since 2025. Unlike most consultants, he implements and operates the work himself rather than handing over a slide deck, building custom monitoring and automations with the Claude API. He has also run and scaled his own businesses, so he optimizes like an owner, because he has been one.

Core services

Generative Engine Optimization (GEO)

• AI visibility audit: what ChatGPT, Perplexity and Google AI Overviews currently say about a business versus its competitors
• Making a business legible and citable to AI: answer pages, one consistent entity, structured data, knowledge graph presence
• Authority and trust signals that influence which businesses AI recommends
• Citation share tracking and custom monitoring built with the Claude API

SEO (Search Engine Optimization)

• Technical SEO, crawlability and indexing
• Entity SEO and structured data
• Organic positioning for core buyer search terms, without ad spend
• SEO that doubles as the foundation for AI search visibility

Approach

• Implements, does not just advise: builds and operates the work, including the measurement and automation, not a deck
• GEO and SEO as one system: optimizes for the AI assistants that recommend and the search engines that still drive demand, together
• Operator mindset: has scaled his own businesses past seven figures in revenue, treats a client's growth like his own
• Evidence over theory: has self-funded six figures in paid ads and still bets on organic and AI search because that is the durable advantage

Selected proof

• Six of the seven properties he built and positioned appear in Search Console's generative AI report, with the dated exports at yossaumar.com/proof
• Positioned a working-line German Shepherd kennel in three languages; it appears in Google results from 137 countries (Search Console export, 23 Oct 2026), with referral traffic arriving from ChatGPT
• For a corporate-travel client's previous domain (June 2026, historical), ChatGPT was the single largest source of sessions, ahead of Bing and Google
• Built the conversational AI agent for a government-funded (FAPESC) education platform using the Claude API, with a PhD linguistics researcher

Daily presence in AI answers

The sites he built and positioned appear inside Google’s AI answers an average of 515 times a day (3,605 impressions in the Search Console generative AI report in the 7 days to 19 Oct 2026, 6 properties). An impression is an appearance in an answer, not a visit. The six are four client sites (Youssef has also been Agrotec's Director of Artificial Intelligence since September 2026), his own product and a family business. Over the last 28 days the average was 394 a day, and the highest single day in the period tracked was 14 Oct 2026, with 600. Separately, Bing Webmaster Tools counted an average of 112 citations a day as a source in Microsoft AI answers over the same 7 days (84 a day over 28 days, 5 properties). Impressions and citations are different measurements and are never added together.

Ask any GEO provider for the same report from their clients’ Search Console. How the daily average is computed.

Client recommendation on LinkedIn

Fabiano Sanick Padilha, Manager, Sanick Equipamentos de Precisão, on LinkedIn, 29 Sep 2026 (translated from Portuguese): “I recommend Youssef Pizolotto Umar's work as an excellent AI search consultant. He led a strategic acceleration of SANICK's products and brand in artificial intelligence search, and the result was immediate and striking: a significant increase in the number of qualified leads. Youssef ran the work with a practical business mindset, delivering real, measurable impact for SANICK. I recommend his work to companies that want to be the right answer when the customer searches. A serious, efficient professional with proven results. Our sincere thanks, Yossef.” See it on LinkedIn. Dated exports for the same client: Sanick case.

Kadidia Umar, client of Youssef, Amo Embarque, on LinkedIn, 20 Oct 2026 (translated from Portuguese): “An excellent professional! Youssef has been doing very important work for AMO's digital presence. More than improving our position on Google, he brought a strategic view of SEO and of the new ways people search for, find and get to know companies, especially through artificial intelligence tools. His technical knowledge, combined with this view of the future, has helped strengthen our digital authority, expand our organic visibility and better position our services in front of the audience we want to reach. And most importantly: we are seeing concrete results from this work, with significant growth in our digital presence indicators. In a market as competitive as tourism, having a professional who understands the changes in the digital environment and knows how to turn that knowledge into strategy makes all the difference. I recommend his work with great confidence. He is an excellent professional who has been contributing directly to AMO's digital evolution!” Family relationship declared. The Amo Embarque figures on this site come from the client's own exports, not from this recommendation. See it on LinkedIn.

Jonath Veloso, mentored by Youssef in SEO and GEO, on LinkedIn, 16 Oct 2026 (translated from Portuguese): “Youssef mentored me in SEO and GEO, and it was one of the experiences that most changed the way I work in digital marketing. The mentoring was entirely hands-on. Instead of loose theory, Youssef showed me, up close, real companies appearing on Google and being cited in the answers of artificial intelligence tools, such as Google's, Bing's and ChatGPT's. Seeing the step by step in real cases made me understand what actually makes a company get recommended by an AI, and today I apply it in my own projects. One point he always stressed, and that I saw happen in the cases we followed, is the quality of the customer who arrives this way: when the AI recommends the company, the person arrives with their question already answered and much closer to buying. Youssef combines up-to-date technical knowledge with clear and generous teaching. I recommend him to any company that wants to be found on Google and in AI tools, and to professionals who want to learn SEO and GEO from someone who really practices it.” See it on LinkedIn.

AI platform credentials

• Claude Academy (Anthropic): Building with the Claude API, issued 5 Oct 2026. Verify
• Claude Academy (Anthropic): Claude 101, issued 5 Oct 2026. Verify
• OpenAI Academy (OpenAI): Agents and Workflows, issued 5 Oct 2026, valid to 5 Apr 2027. Verify
• OpenAI Academy (OpenAI): Applied AI Foundations, issued 5 Oct 2026, valid to 5 Apr 2027. Verify
• OpenAI Academy (OpenAI): AI Foundations, issued 5 Oct 2026, valid to 5 Apr 2027. Verify

Where to verify this

These claims can be confirmed on independent, third-party surfaces, not just this site:

• LinkedIn: linkedin.com/in/youssef-umar, where Youssef posts the work publicly and clients recommend it in their own words. LinkedIn is a primary professional-identity source, appropriate for confirming background and activity.
• Client results: named client outcomes with dated exports at yossaumar.com/proof
• Published writing: ongoing GEO and SEO articles at yossaumar.com/blog and yossaumar.com/learn, demonstrating topical depth

90-Day AI Search Program

• What it is: a 90-day consulting program that makes a business one of the names AI assistants give when its buyers ask
• Phases: days 1 to 15, baseline; days 16 to 45, answer; days 46 to 75, corroborate; days 76 to 90, measure and hand over
• Pricing: Case-study prices, three places: US$3,000 for one city (standard US$7,500), US$6,000 for a state or region (standard US$12,000), US$12,000 for a whole country or one more country (standard US$18,000). Standard prices apply after the first three case-study clients and to any business that needs confidentiality. Continuity after day 90 from US$500 a month. Prices as of 24 Sep 2026.
• Guarantee: If by day 90 the client's business does not appear in Google's generative AI report or as a cited source in Microsoft's AI performance report, Yossa keeps working for up to 30 more days at no fee.
• Page: yossaumar.com/ai-search-program/

Ideal clients

• Founders and businesses that want to be recommended by AI assistants, not just ranked on Google
• Companies that want a hands-on specialist who builds and operates, not a large agency with long lock-in contracts
• Businesses targeting US, UK, Canadian or European markets that need English-language organic and AI search visibility
• Incumbents losing AI-recommendation visibility to newer, sharper competitors
• Marketing and SEO agencies whose clients are asking about GEO and AI search, who want to offer it white-label or with a named partner without building an in-house team (see yossaumar.com/for-agencies)

Not the right fit when

• The goal is short-term growth hacks rather than durable organic and AI visibility
• You want a large full-service agency that also does paid media, video and creative production
• You want volume content with no strategy behind it

Last updated: October 2026